Le Creuset x Star Wars
From Tatooine to table.
How do you tell a cast-iron-goes-sci-fi story that marries classic French sensibilities with the spirit of one of the most beloved cinematic franchises in the universe?
Carefully. And enthusiastically. And thoroughly. Our work with Le Creuset and Lucas Films led to powerful product concepts that drove epic interest from both press and fans.
SERVICES
Product Design
Video
Animation
Photography
Social
Design
From sensation to sold out.
Fans of both brands couldn’t get enough of the inspired range of products. Multiple releases led to multiple sell outs, and now to a healthy secondary market for our limited-edition designs.
Introducing the @starwars x Le Creuset Collection, available for purchase November 1st exclusively at select Le Creuset boutique stores, online, and from @yuppiechef. Sign up to our newsletter to be notified when #StarWarsXLeCreuset goes live: https://t.co/I9ErhIUmoI pic.twitter.com/RLL8z28TN2
— LeCreusetSA (@LeCreusetSA) October 4, 2019
Le Creuset's new 'Star Wars' collection includes a frozen Han Solo roaster and a Tatooine-inspired Dutch oven https://t.co/F848h6kJsq pic.twitter.com/7uGgrzx6vX
— Ad Age (@adage) October 28, 2019
